I think it’d be nicer if they didn’t need a variance and just used the signs they could by right. A variance won’t tell them what signs they can use–it will just allow them amounts of projecting signage.

By right signage is next to none for most places. Virtually every retail business in Philly needs a variance for their signage.

Ah, I see a hipster designer got involved. Much improved.

Looks fantatastic!

Yup, that’s us, the New 20th & Carpenter Gang. (That said, I’m way too old to qualify as a Yuppie.)

“Get a life,” says the gentleman shouting at strangers on the internet.. 

Someone had a sadwich for breakfast.

I think the fact that the neighbors care enough about there neighborhood to try and work with owner to take down that seriously awful sign shows that they do have lives. They have lives that they care about and a neighborhood they care about. And if you feel that the first awning was tasteful than I would suggest never taking a job as an awning salesman. 

its as tasteful as that douchy pic u have of urself, and 
Lewis Fernrock stay in the dark!

The variance won’t dictate the style of sign but the neighbors’ support of the variance is certainly contingent on the design.

Any way the sadwiches return?

 No.  Virtually all retail businesses want a variance.  It’s plenty to advertise the name and type of your store.  If we want to give everyone more signage we should–it shouldn’t be done willy-nilly by variance.

the integrity of this bodega has been compromised.

I’m about to become a resident of 19th and Carpenter.  Can I join the 20th and Carpenter gang? 

 haha that’s awesome

Thanks Chuck! Your mom seemed to thoroughly appreciate it. At least I am comfortable making comments without anonymity. If you wanna come on here and be a douche, at least don’t hide behind some internet handle. 

Has a very British apparel feel. Like the stay calm and carry on posters 

At least they spelled sandwiches correctly this time.

[...] the last month, we’ve wrote a few times about the signage saga of Reyes Grocery, in the Graduate Hospital neighborhood. The other day, we were meandering around Francisville, and [...]

Thank goodness they changed the sign.  When I first saw it I thought the old sign was the new one and I was shocked, that old sign belongs in North Philly along with the pink, purple, and orange signs.  The new sign is way better, more elegant.  Someone here said people shouldn’t be concerned with signs but my first impression of the first sign was that I wouldn’t shop there, the 2nd sign, ok, I would buy something there.  

Oh come on, strong arm immigrants to get your way, get real.  A business has to appeal to it’s customers, if they wanted to leave the sign and have less business all the power to them.  Yes, different ethnic groups have different styles, likes etc.  However, every business owner has to know their customer market and that old sign did not fit and it was obviously not appreciated.  The owner is lucky that the residents spoke out, they are who he needs to appeal to in order to make the business successful.  Failing to know your customers is the first thing a business can do to fail and the outward representation does matter, it’s the first impression. 

Yes!